A Japanese TV show called Great Gear recently visited the Noro headquarters!
After clicking the link, navigate to the “Hand Crafts Special 2” tab to watch the Noro segment. Click here to watch the episode.
The description on their website says
This segment of our “Hand Crafts Special” features yarn. But this is no ordinary stuff; it’s a brand of yarn that’s making a name for itself both in Japan and abroad. The secret to the yarn’s popularity is its rich blend of beautiful colors that are inspired by nature, and its method of production is surprisingly hands-on.
If you’ve used Noro Yarns, you’ll probably agree.
The segment is about 6 minutes long, but packed full of visually stimulating images and interesting information about how Noro yarns are created.
I know I did!